Though Montrose is one of the smaller cities in Colorado, it is also one of the busiest tourist spots. In the warm weather, visitors pass through on their way to Gunnison National Park, and in the cold weather skiiers and snowboarders use it as home base for their adventures on the San Juan Mountain slopes.
There are about a dozen hotel options in Montrose, mostly familiar national chains that range from budget to business class. You'll also find a handful of independent motels, lodges and B&Bs in the area.
Montrose follows a fairly standard traffic and pricing pattern for American ski resort cities. The most expensive and busy time is when powder is on the ground, especially on weekends (and that goes triple for holiday weekends). However, during unusual dry spells during the winter, you might find very low prices - though you won't be able to hit the slopes.
The shoulder season is spring and summer, when all sorts of other outdoor recreation is taking place in the area during the warm weather. Early spring and late fall, when the weather is a little too frosty for some outdoor activities but the snow is not yet falling, is usually the time when you'll find the best deals on hotels and airfare.
Aside from the usual holidays and ski season, you might see price spikes during the County Fair & Rodeo in late July, and occasional gun shows that take place at the Fairgrounds.
The hotel options in Montrose are concentrated near the center of town for the most part. Most are in a big cluster along Route 50 near the intersection with Hillcrest Drive, with a handful more to the south along South Townsend Avenue. The northernmost cluster will be the closest options to the airport.
You may as well just pick the best deal in the city, as you're looking at a drive or shuttle ride to any outdoor attractions you may be considering in the area. If your destination is Loghill Village, there are some options that are much closer (like the Chipeta Solar Springs Resort and Ridgeway Lodge), but they'll generally cost more than the hotels in Montrose.
The most luxurious (and expensive) lodgings will be found in the ski resorts up in the mountains. In the city of Montrose, your highest-end options are the Hampton Inn and Holiday Inn Express, both usually around $100 USD per night at rack rates if there is not a big crush of tourists. Some of the more midscale hotels and motels have a few suites on their property, such as the Black Canyon Motel and the Quality Inn.
Budget chains in Montrose include the Baymont Inn and Suites, Rodeway Inn, Super 8 and Days Inn. Expect these to bottom out around $50-60 USD per night during the slowest periods, but to cost significantly more during busy weekends and ideal ski conditions.
It's the largest large town/small city near Telluride, and is the place most people fly to get there for ski holidays. The road can be crowded and the town itself is fairly charmless, but it is an important regional hub.
Beautiful little town very close to all the ammenities of mountains, rivers and National Parks.