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Frequently Asked Questions

Skyscanner is the world's travel search site, saving you time and money by finding the best travel options wherever you want to go. We are free and unbiased, with over 60 million travellers around the world trusting us each month to help them find the best flights, hotels and car rentals. Find now frequently asked questions and answers about Skyscanner. Everything you wanted to know about company structure, product, and more.

You’ve been an independent company for over a decade. How will the Ctrip news change Skyscanner/ what changes can we expect to see? What does it mean for the consumer-first approach you’ve pushed for?
We’ve always said our focus was our own accelerated growth, and this is still the case; certainly, the move will help Skyscanner grow to even greater heights. Becoming part of the Ctrip family allows us to both preserve a good deal of independence as well as making use of the incredibly valuable knowledge, insight and experience that makes Ctrip a leading OTA player in Asia.

The news with Ctrip will very much benefit travellers; for example, we’ll augment our existing hotels offering through access to Ctrip’s considerable hotels inventory. We’ll continue to deliver the Skyscanner products that travellers know and love. We’ll also continue to work with the travelling consumer first in mind, something that is very important to us and central to our operations, whether that’s through initiatives that encourage the wider industry to improve standards or making sure our product is the best out there.

What’s your acquisition strategy? Does your ownership by Ctrip change this?
The news does not change this. We’re open to any acquisition that is a good fit with our own strategic direction. We tend to focus any acquisitions on smaller start-up companies that share our focus on innovative product development. If the right type of acquisition comes along, one that is a really good fit with our own strategic direction, then of course we would look at that.

How / Why was Skyscanner formed?
Skyscanner was born out of the frustrations of the co-founders who had to trawl through dozens of different airline websites and then to make multiple date searches to find the cheapest flights. As a result, they decided to solve the problem of travel search and set about building unique, self-built technology.

When did the other co-founders leave Skyscanner?
Both Barry and Bon are still involved in Skyscanner but have stepped aside from their day to day roles (Barry in 2012 and Bon in 2013). Barry remains a non-executive director.

You’re a Scottish business?
We’re an international company, with global offices in Edinburgh, Glasgow, Singapore, Beijing, Barcelona, Sofia, Shenzhen, Budapest, London and Miami. Skyscanner was set up in Edinburgh as this is where CEO Gareth Williams chose to start his family.

Can you still really be described as a start-up?
We are a global company but our company culture and mind-set is that of a start-up. It’s the best word to describe a company on an exceptional growth trajectory and planning to sustain that. We’re as lean and hungry as any start-up. Being global doesn’t change that.

What is a meta search site and how does it differ to an online travel agency? How does Skyscanner differ to online travel agencies?
We make travel search simpler, less time-consuming and save consumers money by offering unbiased, comprehensive and free search of travel options including online travel agencies. Unlike online travel agencies, Skyscanner doesn’t sell tickets directly. On Skyscanner, you search not just airlines, hotels or car rentals companies, but also online travel agencies. We then take customers directly through to the online travel agency, airline, hotel or car rentals company to book with them.


Why did you go down the route of being acquired by Ctrip?
The support of Ctrip, one of the giants of the online travel agency world, will allow us to extend our already substantial reach globally, as well as augment our understanding of the Chinese market where we saw a 67% increase in visitors in 2015 and 78% YOY revenue growth in September 2016.

The support of Ctrip will allow Skyscanner significant expansion in our reach and product globally. We’ll deepen our understanding and offering to the Chinese market, where we’ve already seen great success, as well as leverage Ctrip’s product investments and insights.
Ctrip are investing in the ongoing and future growth of Skyscanner. They believe in our product-first, traveller-first strategy paying off to significant gains in the future. Additionally, Ctrip has a huge market share in China and aims to grow significantly in the rest of the world. Skyscanner’s expertise as a leader in markets across the world can help make this aim a reality.

How does Skyscanner make money?
Through a combination of commission and advertising from our partners. This does not affect the prices paid from the traveller as we do not charge them any fees or commission. [Note: we don’t discuss details of our commercial agreements].

How much of Skyscanner’s revenue comes from car rental/hotels/flights/b2b?
We don’t report on our revenue splits. We are rapidly evolving our business from flights to all travel, including a B2B arm.

How much of Skyscanner’s revenue comes from different regions – Europe, Americas, APAC?
We don’t report those revenue splits. We are seeing healthy growth in all regions.

Are you preparing for an IPO at any point in the future?

While the acquisition by Ctrip made in late 2016 doesn’t preclude us from an IPO it’s certainly not something on the cards at the moment. As a company we’re focussed on our own growth trajectory and our priority remains as delivering travellers the best travel options.

Did the Yahoo!Japan joint venture, which must have required a certain amount of capital, impact your profit?
We don’t break down our financials further than the information you have already received. Japan is the third largest travel market in the world, and an area where we see huge potential growth for Skyscanner. We saw a 62% increase in visitors in 2015.

Who are Skyscanner’s major shareholders?
Skyscanner is majority owned by Ctrip, China’s largest online travel agent.
When you were sold, how much cash did employees gain? I’ve seen reports suggesting it was a significant payout. Can you give me any further detail?
Employees with shares benefitted from our sale. However, we will not be giving any further detail on the breakdown of this.
How much external investment had you had prior to acquisition, when and from whom?
• We funded ourselves from the outset
• In 2007, Scottish Equity Partners invested £2.5m and were our largest shareholder until acquisition
• In 2013, we also had a secondary investment from Sequoia Capital. [We do not comment on the amount that Sequoia invested].
• In Jan 2016 we welcomed five new partners, who invested £128m between them (Artemis, Baillie Gifford, Khazanah, Vitruvian Partners and Yahoo! JAPAN).
• In late 2016 we were acquired by Chinese travel search site Ctrip (deal valued at £1.4bn)

How much is Skyscanner valued at now?
At the time of acquisition, November 2016, we were valued at £1.4bn. However, this is far from the end-goal for Skyscanner and we are focused on continuing our growth globally across travel products for consumers and businesses.

People and Talent

How many staff do you have by office and how has this grown over the past year?
We now have over 900 staff globally in ten offices (Edinburgh, Glasgow, Singapore, Beijing, Shenzhen, Barcelona, Sofia, Budapest and Miami).

Will the news with Ctrip impact your staff make-up?
We remain the same Skyscanner we were before the news and our strong, passionate and innovative team will remain in place. We’re all very excited for the next step in Skyscanner’s journey and will continue to recruit at pace.


What are your thoughts on the competitive landscape across the regions and worldwide?
It’s fair to say that there are a number of strong players but there is no one player that is as established as us across so many markets. We’re focused on being a global company that brings all the benefits of that coverage to each and every market. We respect and learn from our competitors, most of whom are established within their borders, but we’re also careful to localise our product according to the needs of the local consumer.


Why does your month view feature show inconsistent prices?
It is very important to us to ensure that travellers can trust the prices that we show on our site. Prices can change quickly as seat, room or car allocations sell out. Skyscanner has a strict policy and process that goes far further than industry norms to ensure that any partners that appear on our site are showing transparent prices and a fare available with a credit card many travellers will hold. We make every effort to ensure the price you see on Skyscanner is the price you pay, inclusive of all fees and charges. When looking at the month view feature, the price listed is often based on indicative historical data, to provide travelers an approximate indication of the price they might pay for a route. This price is then updated to a live price on clicking through to the selected dates, so there may be some inconsistency between the price displayed and the ’live’ price.

I searched for a price on your ‘month view’ feature, but when I clicked through, the price was very different. Why?
It is very important to us to ensure that travellers can trust the prices that we show on our site. Prices can change quickly as seat, room or car allocations sell out. Skyscanner has a strict policy and process that goes far further than industry norms to ensure that any partners that appear on our site are showing transparent prices and a fare available with a credit card many travellers will hold.

We make every effort to ensure the price you see on Skyscanner is the price you pay, inclusive of all fees and charges. When looking at the month view feature, the price listed is often based on indicative historical data, to provide travelers an approximate indication of the price they might pay for a route. This price is then updated to a live price on clicking through to the selected dates, so there may be some inconsistency between the price displayed and the ’live’ price.

Tell me about your hotel product
Skyscanner Hotels is a hotel price comparison engine that gives you all the options you need, so you get the big picture before you choose your accommodation. We launched a Hotels app in August 2014, which offers a beautiful and intuitive way to search, compare and book hotels. In May 2015 we launched an extension to the Apple Watch, providing travellers with directions back to their hotel when in their destination, via their Apple Watch. Once a traveller ‘favourites’ a hotel within the app on their iPhone, they can then sync with their Apple Watch. From here, they’ll be able to access the direction service via their Apple Watch. Handily, the watch will display the hotel name and estimated time it will take to walk back to the hotel, in addition to the hotel address and phone number. 

Why is the Skyscanner Hotels product better than the competition?
We’re not linked to any travel agents or hotels, and our results are completely unbiased; all you see are the lowest rates. And with our app we offer an image-based results screen, allowing the user to navigate through hotel photos without having to leave the results page. The app also offers a map view that shows lodging options by location and points of interest, a favourites feature allowing users to save options for a later decision, and a side-by-side comparison component to see how each accommodation measures up. The app also takes advantage of live room availability updates.

In April 2015, we launched our first wearable app release, an extension to our Hotels app for Apple Watch users. ‘Find Your Way’ provides travellers with directions back to their hotel when in the destination.

When did your hotel and car car rentals apps launch?
We launched our Car Rental app in October 2013 and Hotel app in August 2014. The combined travel app launched in July 2016.

The name Skyscanner denotes flight search to me: are you planning on changing the name?
The Skyscanner brand is known and trusted by travellers around the world and we’ve no plans to change the name (bridge onto becoming known as a travel search brand globally and product messages)

Do you offer other modes of transport in any markets, and have you plans to roll these out to more markets?
We also offer campervan in a number of markets and airport transfers, both of which are through third parties.

Does Skyscanner have a revenue share with API or White Label partners?
We have been building our Skyscanner for Business product set over the past 18 months, based on the strength of our global flight data. We have over 1000 partners.

Why power travel search for other companies – aren’t you creating more competitors
We want to make travel planning and booking as easy as possible for as many people as possible around the world. We have what we believe to be the best global coverage of flights and, and whether we deliver that through our consumer product, or through one of our partners, our aim stays the same.

60m monthly active users come to Skyscanner for our comprehensive global flight coverage. They also come to us for other functionality and services they can’t get elsewhere, thanks to our proprietary technology built from the ground up.

Is Skyscanner focusing more on partnerships to drive traffic than directly growing traffic?
No. We are focused on growing our direct traffic, as well as that acquired through partnerships, as our aim is to make travel planning and booking as easy as possible for as many people as possible around the world.

Direct Booking

I saw an option for you to book a flight on the Skyscanner site: are you moving towards becoming a travel agency rather than search site? But the leveraging of direct booking and other travel products suggests you’re taking one step closer to being an OTA?
That’s not the case: we’re simply broadening our offering. We already have direct booking on the site and it’s always been our aim to make travel search as easy as possible, which includes being able to undertake transactions on our site without ‘clicking out’.

The consumer will still be transacting with the online travel agent, rather than Skyscanner: we’re simply making that process easier, and this is something that’s especially important on mobile. In terms of broadening our products, in the same way we moved from flights to hotels and car rental, this is the next step in our journey.

Doesn’t facilitated booking mislead consumers to think they are booking with Skyscanner before dealing with an online travel agency they have not heard of?
Direct booking allows our consumers to have a streamlined, reassuring, simplified booking experience across our partners. We have been testing and iterating on direct booking for some time and the feedback has been very positive. We vet any online travel agency partners we work with and they have to meet high standards in terms of customer service before they work with us.

How many partner integrations do you have live on Direct Book?
Currently we have nine partner integrations live from a range of carriers and OTAs and many more in the pipeline. So far we have marketplace stalls available from a variety of partners including Virgin Atlantic, KLM, Emirates and Singapore Airlines


What does Skyscanner do with reference to NDC?
Syscanner’s decision to build a platform for IATA’s NDC standard at the end of 2015 positions us as a global distribution point for advanced ticket and ancillary bookings, meaning we are now in a position to easily publish and process any NDC-ready provider’s tickets and ancillaries through our booking platform. We believe NDC represents the next generation of flexible and dynamic travel content distribution, and delivers real benefit to both the airlines and to our users. 

We believe NDC is a very positive global standard embraced by forward-thinking carriers. The end result of adopting NDC standard is a simplification of the overall process with less complication. NDC is of great interest to the metasearch business more generally.  We believe the standard opens up a new world of business opportunities for airlines and metasearch companies to work together to adding value to both business propositions and improving the service to travellers. 

Having the ability to offer tickets plus ancillary streams means we are able to showcase the full range of products and services offered by carriers, while giving our customers more opportunity to select and buy the product that they really want throughout the comparison and shopping process. 

Does NDC/Direct Booking present a threat to airlines direct bookings on their site?  
Direct Booking (FaB) provides a more seamless experience for users and therefore delivers more direct bookings for airlines. It is simply a different front end – the one that is most convenient and most familiar for Skyscanner users in their shopping journey. We believe it provides the best of both worlds. Airlines still get to drive all of their own upsell, get to engage with the customer post-booking and gets the best possible checkout experience (better CVR = more sales). 

I saw the ‘Book with Skyscanner’ options in your new quality ratings system appear to have lower scores? Why is this and could this not present a threat to deter airlines getting involved in Direct Booking with Skyscanner?
The Partner Quality Ratings measures many aspects of a user’s experience with a partner. In terms of the actual booking experience, partners get good feedback when on Direct Booking (FaB). The negative scores in the cases you describe are caused by other factors which are in the partner’s control (and outside ours). I wouldn’t discuss these specifically as it is unfair to partners but – suffice to say – great customer service drives good scores.  

We work actively with all of our partners to point out where they can improve and to make practical recommendations about how they can increase their scores. Our unique analytics suite for partners provides advanced scores which help partners identify ways in which they can improve their overall customer experience. This is unique and its benefits can be utilised even beyond their integration with Skyscanner.

A personalised travel search experience for every traveller

Personalisation is becoming more commonplace across online businesses. What elements of personalisation has Skyscanner introduced for it users?
Our aim is to create a marketplace for each traveller that is highly personalised to their needs and preferences. In order to do this we have moved towards framing offers, options, and deals in a way that is easy to understand and adds real value to their search experience. We’ve recently taken some steps towards this via features:

• A recent example is our Flight Quality Score, which has been developed by in-house Data Scientists using machine learning. It allows travellers to assess value in a straight-forward way, by highlighting the cheapest, fastest and ‘best’ flight results for their search
• logged in iOS app users now have access to a Travel Wallet, which is available within the Profile section of the Skyscanner app. It is designed to provide a central storage location for travel related documents: specifically passports and loyalty cards at present 

Can you explain the importance of your app and mobile in general?
Overall, one of our main objectives is to help people plan their travel when they want, where they want and how they want. We are very much a mobile first business and that includes apps as well as the mobile-optimised web. In 2015 mobile visitors grew 60%, representing 59% of total visitors. Increasingly, travellers are looking not just to plan, but also to book from a Skyscanner mobile platform – mobile web bookings grew by 24 percent year on year, comprising 42 percent of all conversions. In 2016 mobile accounted for 61% of visitors.

What’s your mobile strategy?
Mobile is central to our business and to the future of travel planning and booking. We have long adopted a mobile-first approach but this is essentially a customer first strategy because of the quantity and growth of mobile users.

In 2015 we saw mobile visits +60% (59% of all visits), and mobile bookings grew 24%, comprising 42% of all conversions. In 2016 mobile accounted for 61% of traffic.

In 2014 we acquired Distinction, bringing their 30-strong team on board to accelerate our already strong app development talent at Skyscanner. 

In late 2016 we were acquired by Ctrip and plan to leverage insight and technology from them.

Unified APP

Why have you moved from three apps to a single app and why only now?
We’re always looking to make travel search as easy as possible and feedback from customers led to us combining our three travel services (flights, hotel and car rentals) into one single app that makes finding travel on the go even simpler.

We also wanted to introduce a range of new features which give inspiration and will help travellers get a better deal:

Features of the app include:
• Save time and money by booking flights, hotels and car rentals in one easy to use app
• Frictionless search experience
• Slick new look and feel based on customer feedback
• Find best prices for weekend getaways and summer holidays thanks to our new top deals feature
• Easily find the best time to travel with the new city timeline view
• Search for hotels and cars is synchronized with your flights search
• Snapshots of all the necessary information (images, reviews, price) for hotel results with our revamped hotels booking view
• Car booking details are explained in clearer way on the car booking panel

X brand has had a travel app with flights, hotels and car rentals for some time so what makes yours different/better? How good is this compared to your competitors?
We know that travellers have a choice when it comes to planning their travel on the go. Over 60 million people have downloaded the Skyscanner apps to plan their travel. We are continuously working to make the travel booking process even better for these customers as well as new customers and we believe that our app makes travel booking as simple as possible and helps save people time and money.
We believe this app is the ultimate app to serve your travel planning needs – there are some great features and incredibly useful ways to save money and time.

What took you so long?
We wanted to ensure that we could develop a combined travel search app that could have the level of detail and information as a separate app, without being too data-heavy for smartphones. The feedback from travellers on the app has been excellent, and we believe this is the ultimate app to serve traveller needs.

More on the Skyscanner Mobile App

Talk me through how the recent searches works across devices?
If the user is logged in and performs a search on any platform, it will be saved to her recent searches. After logging in on an other device/platform, they will see the their previous searches on that device/platform as well. This synchronisation works between web, Android and iOS as well.

How are people using the flight app: are they browsing or actually booking flights?
This differs by market but generally we are seeing the propensity to search for, and book travel via mobile is growing and this includes apps as well as the mobile-optimised web.

South Korea is leading the way here with its many tech savvy travellers but across the majority of markets we’re starting to see browsing via apps growing as well as actual bookings.

However, we find that inspiration remains the main use of our apps and our ‘everywhere’ search is the most popular destination on our mobile devices. Times differs across the world, but generally we see a trend where mobile use peaks in the evening typically, while the peak booking time tends to be over lunch time or early afternoon on a week day. This suggests that we like to browse on our phone or tablet in front of the TV and make our bookings from a desktop computer in our lunch break.

How do you make money from your mobile apps?
In the same way as through our website: in bookings sent through to our airline and online travel agency partners as well, in small part, through advertising.

Are your app visitors cannibalising your desktop visits?
No we find that this doesn’t happen and travellers commonly switch between mobile, tablet and desktop devices. It is for this reason that we introduced a log-in service to enable people to see their most recent searches, regardless of what type of device they last used to search Skyscanner on.

You talk about the growth of mobile: how are you addressing the threat that this brings in terms of decreased revenues from advertising?
We make money from mobile in the same way as desktop – via commission on bookings sent through to travel partners listed on Skyscanner.

The move to mobile is inevitable and something we have been prepared for some time – as devices become more sophisticated, people have become more willing to not just search for big ticket items such as travel, but also to pay for them on the go. This is particularly true of the strategically important APAC region. Mobile is a key part of our strategy and we are mobile first in how we approach any product development and believe we can be very successful by being at the forefront of online travel booking, however, wherever and whenever a customer searches on Skyscanner.

A highly local approach

You say you are global but local. What examples do you have where you offer features tailored to a particular market or region?
Skyscanner aims to offer users a global product that is tailored to meet their local market needs. We believe that ‘One size doesn’t fit all’: what worked in one place cannot necessarily be transplanted directly to another without risking the quality of the product for our users.

• In Brazil and Mexico where instalment based payments are the norm, Skyscanner offers the opportunity for users to stagger payments through our supplier brands and makes this option clear to users. See here.
• In other markets (Russia for example) the product more prominently highlights visa-free travel destinations in countries where this is a top traveller concern.
• We offer social sharing on local message apps like Kaokao Talk for Korea


2015 snapshot stats:

• APAC: +48% visitors, +62% mobile visitors. Yahoo! Japan JV
• China: +67% visitors, doubled mobile visitors
• Americas: +55% visitors, doubled mobile visitors. US visitors doubled. Launched in Mexico.
• Europe: visitors grew 42 percent, with mobile visitors growing 55 percent. 

2016 snapshot stats:

• APAC: accounts for between 20-30% of traffic, and growth of almost 40% in 2016
• Americas: accounts for around 15% of traffic and growth of almost 25% in 2016
• Europe: Growth of over 20% in 2016


What’s your strategy for the Americas?
Our strategy is about growing market share in North and South America through tailoring our products for the markets, focusing on our mobile capabilities, as well as growing our Skyscanner for Business offering. You can clearly see our strategy succeeding through partnerships with Hipmunk and MSN, just to name a few. In 2015 the Americas region saw over 115% growth revenue and over 50% growth of monthly active visitors in the Americas. 2015= +55% visitors, doubled mobile visitors. US visitors doubled. Launched in Mexico.

How can a foreign business expect to take on the likes of Kayak and Google in their domestic market?
We’re an international company – 80% of our business sits outside the UK. No other company can offer such comprehensive global coverage to give customers confidence that they can find the travel option they want wherever they are travelling. We couple this global coverage with a dedicated focus on bringing consumers locally tailored products for the best experience.

Our customers come to us for our comprehensive global flight coverage as well as other differentiated functionality. We’re local in our approach, mobile first and at the forefront of innovation.

Booking and Prices: Practices and Policies

Useful docs:
· Trust Charter
· our cookie policy

In some studies Skyscanner’s pricing is not always the cheapest. Why is that?
We are committed to showing our customers the actual price they pay inclusive of all taxes, minimum fees and charges and we ensure that we only include online travel agencies on our sites that are committed to publishing the price available on their site. Additionally, unlike others, our proprietary software and direct connections with partners means our pricing is delivered in seconds.  Not all sites do this which is why our prices may appear to be more expensive, when in fact, we believe they are just more accurate.

Why can users see different prices if they access Skyscanner from different domains/locales?
At Skyscanner we follow the approach of being global yet local. This means that the airlines and travel agents that we list on Skyscanner are all specialists in the market where we list them. Different sales laws and local taxes mean that a flight provider listed on a local version of Skyscanner may not be able to sell to global customers at the same price, or at all.

We would always recommend that travellers use the version of Skyscanner local to them as our search results will be tailored to the market you they are situated in. However, even though we don’t recommend it, there is nothing to prevent travellers from using any version of Skyscanner.

How do you get all airline, hotel, and car rental prices?
Skyscanner prides itself on having more direct partnerships with online travel agencies, airlines, hotels and car rental companies than any other company. If, for example, we feel that there are important flights for travellers on a particular route, we will always look to offer this to our customers – it is something we are continually focused on.

How do you get all airline prices: do you scrape prices for any airlines from their website?
Skyscanner prides itself on having more direct partnerships with OTAs and airlines for flight search than any other company. If we feel that there are important flights for travellers on a particular route, we will always look to offer this to our customers and is something we are continually focused on (then bridge onto the response around our OTA policy).

Do you vet the companies that are shown on your site? What is your policy – how do I know I can trust the airlines you show me?
We have a very stringent process to vet any online travel agency partners that appear on our site and we believe we go much further than most in this respect. We set our own high internal standards and remove any online travel agencies that we find are not adhering to these standards. We have a team in place continually monitoring this for us, as well as assessing customer feedback on any online travel agency partner and taking any necessary action.

Will you take an airline off your site if you suspect they will go bust?
It is almost impossible to know if an airline will cease operating and it would not be appropriate for us to attempt to predict this. However should this happen, we would always seek to help travellers where we can to help them understand what action they can take in this event.

Why don’t you show all airlines?
We aim to show the most comprehensive set of options out there, and include all major partners and routes. We also include hundreds of local partners. As such, it’s highly unlikely we wouldn’t show an airline, whether that’s directly or through an online travel agent.

Why show online travel agencies and airlines?
We are about providing the maximum of choice for our consumers, saving them time and money as they search and book the best possible travel option. We then bring the consumer directly to them to complete the booking process.

How exactly are the changes the airlines are making affecting your business?
Our Americas business is showing very healthy growth and we’re continuing to attract a significant number of visitors to our website and apps. This isn’t behaviour that should be allowed to continue though.

We are very much supportive of any campaign to ensure that consumers can continue to have transparency in flight pricing and be able to compare prices easily online via meta search sites such as ourselves or via OTAs.

When freedom of online information is restricted, consumers bear the costs. We believe in providing free, transparent and comprehensive travel information for consumers and will fight to protect consumers’ right to benefit from such a service.

So what exactly are the demands airlines are asking you to comply with and which you feel are unfair?
We can’t discuss specific cases, but suggest you reach out to Travel Tech directly, who are leading the coalition we are a part of. But what we will say is that we believe that consumers should have free and transparent access to compare airfares and find the best one for their needs, and this is why we support the Travel Tech initiative in the US.

Are you showing Delta prices currently?
We show prices for Delta flights, and also direct visitors to their site.

Are you working to get their pricing directly on Skyscanner?
We are always in regular contact with our partners, looking to evolve our relationships.

Why have Kayak, Google and the OTAs got the pricing on their sites and not you?
You’ll have to ask the airlines why they are adopting different positions. We are unable to comment on that.

How do you believe you can compete against strong local players like Kayak in the US?
We’re already competing effectively against such companies. Look at our rapid growth rates, our industry first innovations (Alexa, NDC) and our unequalled global coverage (even MSN and Hipmunk use us).

Surely from a consumer perspective, I’m better served to go to Kayak or Google today than Skyscanner, aren’t I?
We believe that we offer the most comprehensive range of flight options anywhere in the world with 100s of airline partners, to enable consumers to easily compare prices and ensure they are getting the best deal. We test our site regularly against competitors to ensure we can offer consumers access to the best prices.

Is the travel metasearch model putting high street travel agents out of business?
No – it’s about choice. Some travellers will always want the reassurance and personal relationship of booking their holiday through a travel agent they can speak to in person. Others will go online, on desktop or mobile and be comfortable in booking their travel directly.